“the air jacket” A sustainable jacket with the aim of comfort and innovation.
The jacket is designed in the pandemic when we had to stay home for our safety. A jacket from residual waste. “bubble wrap”It became a sunstainable and comfort jacket.
The jacket is comfortable and warm, because of the the air that is inside the bubble wrap. Comfort equals air.
The campaign is based on photos that image the waves of air.
Team: Photo Ilse Charlotte
Model Fiona Groot